Included free with Appetell Voice · $49/mo standalone

Reward your regulars. We'll handle the rest.

Appetell Loyalty tracks every customer's points automatically and gives them a clean, branded place to see what they've earned. No app to install. No manual point tracking. No counter reconciliation.

The problem

Regulars are the business.

A new customer who never comes back is just a transaction. A new customer who comes back every week is the business. The hard part for any independent restaurant is closing the gap between those two — and most don't have any system to do it. Hoping the food is memorable enough isn't a strategy.

The solution

A rewards program that does the work for you.

Appetell Loyalty is the system. Every dollar spent earns points. Every redeemed reward is a customer who chose you again — not the restaurant across the street. You design the rewards; we run the program — the points, the customer portal, and the counter workflow — so a real loyalty program never becomes another thing on your plate.

How it works

Three steps to a real rewards program.

1

Set up your rewards

Decide your points-per-dollar and the items you'll comp: free drink, percent off, flat dollar amount. Change anything from the dashboard, anytime.

2

Customers earn points

Automatically from Appetell Voice orders, or by scanning a walk-in QR you print from the dashboard. No staff math, no extra tracking.

3

Customers redeem at the counter

Operator looks the customer up by phone number in the dashboard, sees their balance, and marks the reward redeemed.

Why Appetell Loyalty

What makes it different.

No app for your customer

The customer's phone number is the account. They sign in by SMS code the first time they claim points — no download, no sign-up form. Returning customers don't sign up twice.

A rewards page that's already yours

Every restaurant gets a clean, branded rewards page with your reward catalog, the customer's current balance, and their recent activity. Share the link on a table tent, your Instagram bio, or anywhere you reach customers.

Bookkeeping you don't have to think about

Every earn and every redemption is logged automatically. Customers see their balance and history. You get a clean audit trail — no manual record-keeping at all.

Built for the counter

Operators look up a customer by phone number, see what they've earned, and redeem rewards from the dashboard. No tool switching, no manual math.

Both sides

What your customers see. What your team sees.

The customer portal

Joe's Pizza
367Points
Rewards
Free drink200 pts
10% off300 pts
Recent activity
+47Today
+523 days ago

Branded to your shop. Sign in by text code. No app. No download. Customers see a rewards page that belongs to your restaurant.

The operator dashboard

Customer card
Customer••• 4567
Balance367 pts
Lifetime earned1,890 pts
Rewards
Free drink
10% off

Look up a customer by phone. See their balance, lifetime earned, and recent activity. Redeem rewards from the same screen — no swapping between tools.

Earn methods

How points get earned.

Choose what fits your shop. You can mix and match.

Phone orders (with Appetell Voice)

Every order automatically prints a claim QR on the receipt. The customer scans it, signs in by phone OTP, and points credit the moment the order is fulfilled. No staff action needed.

Walk-ins and makeup credit

Operator prints a one-time QR from the dashboard for any point amount. The customer scans, signs in by phone, and points credit. Useful for in-person orders, special promotions, or migrating pre-existing regulars.

Loyalty pricing

Two ways to get Appetell Loyalty.

Included free with Appetell Voice, or standalone at $49 a month.

Loyalty Standalone

$49/mo
  • Full rewards engine
  • Branded customer portal
  • Operator dashboard
  • Walk-in QR codes
  • Works alongside your current phone setup
Start Loyalty

Give customers a reason to come back

Set your rewards once, then let Appetell Loyalty handle the points, customer portal, and counter redemption flow. No app for customers. No extra tracking for your team.

  • Every earn and redemption is logged automatically
  • Use it standalone or bundle it with Appetell Voice